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Why I Used Webflow for My Marketplace Website

I used Webflow for the public website layer of Unicorn Factory. This historical recording explains that choice within my marketplace setup.

By Connor FinlaysonSeptember 8, 20211 min read
Why I Used Webflow for My Marketplace Website
Tools coveredWebflow

I used Webflow for the public website layer of Unicorn Factory. This historical recording explains that choice within my marketplace setup.

Evaluate the publishing layer

A freelancer marketplace's public pages need readable profiles, useful categories, and clear enquiry forms. Webflow's CMS can support repeatable public page layouts. Private records, permissions, payments, and matching operations need their own verified design.

List the pages you need and test one profile, one category, and one enquiry flow. Check how approved content reaches the website and how you store each item's identifier. The public page editor is only one part of the marketplace.

For the broader tool mix, compare the marketplace stack. If a specific public-site feature is missing, choose an extension by that requirement. Use the recording for the historical reasoning and test current requirements before committing.

Watch the original historical tour.

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